Ryan Levander

Conference Recap: Traffic and Conversion Summit

February 2, 2019

In the increasing Digital world we live in now-a-days, it has really changed how we get around (uber), how we eat (grubhub), how we make meet people (match.com), how we live!

I also think that we are so digital, that we get to a certain point and then we want to go back to the basics. Because, in the end, it’s all H2H – Human to Human.

I went to Traffic and Conversion Summit around this time in 2018. It was my first time there. If you have never been before, go. Even if you aren’t in Digital Marketing (But don’t go if you are a librarian). I met plenty of people there who are in sales and traditional marketing.

DigitalMarkter.com has done an amazing job of tying Sales and Marketing together to demonstrate how they need to act – as one cohesive unit.

Besides the tacos…

…there are many reasons to go check at Traffic and Conversion in sunny San Diego in February.

Here are a few:

  • The Tacos
  • The sheer size of the conference and resources there (largest Digital Marketing conference North America)
  • 👆🏻and the networking (worth it alone)
  • The content delivered (solid, actionable take-a-ways)
  • Get to know pretty much every Digital Marketing vendor in 2 hours
  • Stay ahead of the trends and patterns of the industry
  • Many different Digital Marketing “tracks” and talk types to choose from
  • The tacos…

I got to go as apart of the Internet Alchemy – Product Launch Formula team last year. Which was pretty cool, because walking around with Jeff Walker at an event like this is pretty much like walking around with a celebrity! Was fun to meet Ryan Diess in person as well, after I have seen so many of his videos as apart of DigitalMarketer.com – felt like I knew him already!

Here are some photos recapping my experience:

Click on photo for lightbox viewing with caption (all photos taken by Ryan with iPhone and edited in Adobe Lightroom)

Love this quote
Love this quote

Customer has the power.
Customer has the power.

Build your tribe.
Build your tribe.

H2H! 💁🏼‍♂️2 👩🏻‍🦰
H2H! 💁🏼‍♂️2 👩🏻‍🦰

So true. SQLs (Sales Qualified Leads) is what a conversation is.
So true. SQLs (Sales Qualified Leads) is what a conversation is.

So many tools out there, just pick one and go with it. They all work great, but don't stress about it!
So many tools out there, just pick one and go with it. They all work great, but don’t stress about it!

traffic-and-conversions-summit-13
traffic-and-conversions-summit-13

Different chatbot templates this smart agency was selling.
Different chatbot templates this smart agency was selling.

Drink ticket! #Networking
Drink ticket! #Networking

Daymond John, creator of FUBU, and SharkTank shark as the main headliner speaker!
Daymond John, creator of FUBU, and SharkTank shark as the main headliner speaker!

Post talk slides. Are they still available? 🤔
Post talk slides. Are they still available? 🤔

Ezra's "Boom" example and business.
Ezra’s “Boom” example and business.

Conversion = Communication. Chatbots.
Conversion = Communication. Chatbots.

Ezra Firestone talking from stage #EcommerceKing
Ezra Firestone talking from stage #EcommerceKing

The main stage
The main stage

Things a Bot can do for you
Things a Bot can do for you

Photos by Ryan Levander are licensed under a Creative Commons Attribution 4.0 International License.

Did you go to Traffic and Conversion last year? Or, have you been in the past at all? If so, leave me a comment below…would love to hear your thoughts on it!

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