Conference Recap: Traffic and Conversion Summit


In the increasing Digital world we live in now-a-days, it has really changed how we get around (uber), how we eat (grubhub), how we make meet people (, how we live!

I also think that we are so digital, that we get to a certain point and then we want to go back to the basics. Because, in the end, it’s all H2H – Human to Human.

I went to Traffic and Conversion Summit around this time in 2018. It was my first time there. If you have never been before, go. Even if you aren’t in Digital Marketing (But don’t go if you are a librarian). I met plenty of people there who are in sales and traditional marketing. has done an amazing job of tying Sales and Marketing together to demonstrate how they need to act – as one cohesive unit.

Besides the tacos…

…there are many reasons to go check at Traffic and Conversion in sunny San Diego in February.

Here are a few:

  • The Tacos
  • The sheer size of the conference and resources there (largest Digital Marketing conference North America)
  • 👆🏻and the networking (worth it alone)
  • The content delivered (solid, actionable take-a-ways)
  • Get to know pretty much every Digital Marketing vendor in 2 hours
  • Stay ahead of the trends and patterns of the industry
  • Many different Digital Marketing “tracks” and talk types to choose from
  • The tacos…

I got to go as apart of the Internet Alchemy – Product Launch Formula team last year. Which was pretty cool, because walking around with Jeff Walker at an event like this is pretty much like walking around with a celebrity! Was fun to meet Ryan Diess in person as well, after I have seen so many of his videos as apart of – felt like I knew him already!

Here are some photos recapping my experience:

Click on photo for lightbox viewing with caption (all photos taken by Ryan with iPhone and edited in Adobe Lightroom)

Did you go to Traffic and Conversion last year? Or, have you been in the past at all? If so, leave me a comment below…would love to hear your thoughts on it!


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